• Expert guidance every step of the way

     

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    High School Course Selection

    Perfect your transcript

    Apply Mindful helps you choose your classes and form a coherent narrative that connects to your intended college major. We also help with study skills and time management strategies. Your transcript tells a story. Make sure it’s the right one.

     

     

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    Standardized Test Strategies

    Victory over exams

    COVID has forever changed the way colleges use standardized tests. Students now have the option of using any number of tests - or none at all. We determine the best standardized test strategy tailored to you.

     

     

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    College Matching

    A college list curated for you

    Through a series of conversations and questionnaires, we curate your perfect school list based on resume, personality fit, and future aspirations. We then craft a strategy to ensure you get into a college where you will thrive. A place where you belong.

     

     

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    Personal Branding

    Instantly stand out

    The key to a successful application is a cohesive story that aligns with your goals - a story that is authentically you. Through a deeply introspective process, we highlight your unique strength through essays, recommendations, and interviews.

     

     

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    Total College Admissions Essay Coverage

    Tell your story

    We will make sure your unique strengths shine through in your essays. We help you brainstorm the perfect essay idea, guide you through the drafting and revision process, and tell your story in an inspiring and effective way that stands out to admissions officers.

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    Freshman Year of College Prep

    Hit the ground running

    From picking the right classes to choosing your dorm, we help you create a plan that makes your transition to college as smooth as possible. Apply Mindful helps set you up for success in college and beyond.

  • Get into the college of your dreams.

    From comprehensive assistance to targeted support, Apply Mindful provides the blueprint to best fit your family’s needs. One-on-one college admissions coaching means that you work with a dedicated expert to personalize your experience and address your individual goals.

  • Testimonials

    "I’ve worked with Rick from freshman to senior year of high school. I remember upon first meeting Rick, I had mostly C’s in my classes, and by the end of the semester, I had almost all A’s. In just a few months of knowing Rick, he helped me find motivation and stay on track. That trajectory never stopped. Throughout high school he helped me choose classes that I enjoyed, and guided me to extracurriculars that uniquely reflect me as a person. He was also instrumental in putting together my college applications, and I’ve now been admitted to a school I am so excited and proud to be attending next fall! Really couldn’t have done it without you, Rick!

     

    - Student accepted at Tulane University

    "Rick is abundant with his time and energy. He is trustworthy. Without Rick’s help we would have been lost. His confidence in our student inspired them to embrace the process and discover their unique talents. As we pause to catch our breath on the entire process, we feel grateful for the guidance and “calm” Rick provided our family. His team assisted with a dramatic improvement in our student's SAT score. The personal branding component of the process was unique and extremely helpful. If you are seeking a professional and trustworthy person to help your family navigate the college admissions process, I highly recommend Rick."

     

    - Parent of student accepted at UC Berkeley

    "We can hardly begin to thank Rick for helping to encourage and support our student through this college application and acceptance process. I truly know that we would not have been able to do this without Rick's help. Rick was able to tap into all that is truly wonderful about our student, and as a parent, there is nothing better than having someone who is more objective than oneself see the good in your child. More importantly, Rick instilled confidence in our student. He empowered them throughout this process in a manner that they will carry for the rest of their life. Rick is a miracle worker."

     

    - Parent of student accepted at NYU

    "If you’re searching for a great college coach Rick Gelber was a tremendous help. He even set up school visits and my student got to sit in on college classes. Our student got into the school of their dreams thanks to Rick!"

     

    - Parent of student accepted at UC San Diego

  • Simple Rules For Admissions Success

    The College Admissions Manifesto

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    About Rick Gelber, Founder

    Rick Gelber is an education consultant who helps students realize their full potential. After an admission counselor’s advice caused him to be denied admission to his dream school, NYU, Rick became determined to learn the secrets of the admissions process inside and out. He not only was admitted to NYU the following year, but also graduated at the top of his class in American History three years later, earning the prestigious NYU Founder’s Day Award.

     

    After college, Rick worked at one of New York's largest charitable organizations, Coalition for the Homeless, where he oversaw fundraising campaigns and worked as editor of the advocacy publication Safety Net.

     

    Rick earned his JD from the University of Washington School of Law. He founded Apply Mindful to help students and families conquer college admissions.
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